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Category Archives: Opinion

In My Opinion: Tracker project forces industry to look in the mirror

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Jim PuckettSteven Elmore, in his opinion piece entitled “BAN’s tracking project missed opportunities to advance industry,” seems to have complaints both about our study and about BAN’s advocacy positions. Upon reflection, it might be the latter complaint that lies at the heart of his lament. But, first we would like to address his complaints about our study.

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Editor’s farewell: Push for progress, not perfection

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Dylan de ThomasRecently, I had to go to Ikea to get some office gear. And I’m always struck by the same thing when I wend my way through the labyrinth that is that retail establishment, the just-so nature of all of their pre-fab rooms. It’s tantalizing, everything in its right place with its right purpose – a suggestion that even I can learn to live an uncluttered life.

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