In collaboration with Procter & Gamble and TerraCycle, Walmart is allowing customers in four states to recycle beauty product packaging in certain stores.
The Walmart US Beauty Recycling Program is rolling out at 25 stores in Pennsylvania, New Jersey, Oklahoma and Arkansas for empty hair care, skincare and cosmetic packaging. Walmart and P&G have sponsored the program, so it is free for customers.
“Walmart and P&G are working together to strengthen recycling solutions and educate their communities about the importance of sustainability by offering convenient in-store drop-off points for haircare, skincare and cosmetic packaging,” Tom Szaky, TerraCycle CEO, said in a press release. “The innovative collaboration offers consumers the opportunity to divert traditionally non-recyclable beauty waste from landfills in a convenient way.”
It includes all brands and covers items like plastic and glass tubes, pots, pumps, sprays and jars; lipstick, lip balm and lip gloss tubes, cases and caps; mascara tubes; eyeliner pencils and cases; eyeshadow and bronzer cases; foundation packaging; powder cases; eyeshadow and concealer tubes and sticks; shampoo and conditioner bottles, caps and pumps; hair gel and styling product tubes and pots; non-aerosol hair spray bottles, triggers and pumps; body lotion and body wash bottles and caps; face cream and sunscreen tubes and pumps; cleanser and serum packaging; and soap bottles and dispensers.
Aerosols, cardboard packaging, electronic or battery-powered items, makeup wipes, makeup sponges, nail polish, perfume, reusable cotton pads and cloths, wooden pencils and makeup brushes, sharps, broken glass and razors are not accepted.
A version of this story appeared in Resource Recycling on September 7.
More stories about brand owners
- Tangent unveils new recycled HDPE lumber finish
- 7-Eleven faces amended version of recyclability suit
- Brand aims for fully recyclable Kahlua and Malibu bottles