Resource Recycling
  • The Latest
  • Analysis
    • All
    • Certification Scorecard
    • Industry Announcements
    • Opinion

    Certification scorecard – Week of March 23, 2026

    Certification Scorecard – Week of March 16, 2026

    Groups identify recovered plastics users in the Northeast

    Bale pricing for recycled plastics diverges

    Why global ITAD is stranded in the Gulf

    Why global ITAD is stranded in the Gulf

    Certification scorecard for the week of March 9, 2026

    Diversion Dynamics: Secondhand exports slow down fast fashion

    Certification scorecard for the week of March 2, 2026

    Industry announcements for January 2026

    Industry Announcements for March 2026

    HP receives ocean plastics certification

    HP Inc. earnings point to memory inflation challenge

  • Conferences
  • Publications

    Other Topics

    Textiles
    Organics
    Packaging
    Glass
    Brand Owners

    Metals
    Technology
    Research
    Markets
    Grant Watch

    All Topics

Subscribe
No Result
View All Result
Resource Recycling
  • The Latest
  • Analysis
    • All
    • Certification Scorecard
    • Industry Announcements
    • Opinion

    Certification scorecard – Week of March 23, 2026

    Certification Scorecard – Week of March 16, 2026

    Groups identify recovered plastics users in the Northeast

    Bale pricing for recycled plastics diverges

    Why global ITAD is stranded in the Gulf

    Why global ITAD is stranded in the Gulf

    Certification scorecard for the week of March 9, 2026

    Diversion Dynamics: Secondhand exports slow down fast fashion

    Certification scorecard for the week of March 2, 2026

    Industry announcements for January 2026

    Industry Announcements for March 2026

    HP receives ocean plastics certification

    HP Inc. earnings point to memory inflation challenge

  • Conferences
  • Publications

    Other Topics

    Textiles
    Organics
    Packaging
    Glass
    Brand Owners

    Metals
    Technology
    Research
    Markets
    Grant Watch

    All Topics

Subscribe
No Result
View All Result
Resource Recycling
No Result
View All Result
Home Resource Recycling Magazine

Q&A: Rolling with the markets

Dan LeifbyDan Leif
April 25, 2018
in Resource Recycling Magazine

This article originally appeared in the April 2018 issue of Resource Recycling magazine. Subscribe today for access to all print content.

 

By now, most recycling professionals are well-aware that major market shifts have been occurring for many materials collected curbside.

But market evolution has also occurred in recent years for tires, a material type that might not show up in municipal programs but can still have a major effect on local sustainability efforts.

To get an understanding of where collected material is moving and how new end uses are opening opportunities for tire processors, Resource Recycling spoke with Brad Swenson, an industry expert who is president and founder of tire recycling equipment provider Eco Green Equipment.

Resource Recycling: In today’s market, where are most scrap tires heading?

Brad Swenson: The big volume mover in the industry is tire derived fuel. In TDF, we’ve got a lot of different forms. Some places can buy whole tires, but not many can do that. The major users are cement kilns, pulp and paper mills and some waste-to-energy plants. The majority of them are taking a shredded chip and mixing them in with coal or oil. It’s just fuel for their boilers.

But that market is going through some interesting changes. In the past, typically a 2-inch to 4-inch size of TDF is what most people were using. But what we’re seeing is that these plants have been starting to want it to be down to a 1-inch chip, and they want it to be 95 to 98 percent free of steel. In those cases, they’re able burn a lot higher percentage with their coal, which is an advantage to them because the BTU value of TDF is on average 30 percent greater than the BTU value of coal.

Brad Swenson, president of Eco Green Equipment, says that while tire-derived fuel remains the primary downstream market for recovered tires, other opportunities are emerging.

We have a customer down in Costa Rica that sells TDF to a cement kiln. When they first started, they did all 2- to 3-inch nominal chips, and they could burn 10 tons of rubber a day mixed with their coal. They switched that down to a 1-inch, mostly wire-free product. They increased to 90 tons per day of rubber. That’s an evolution in the market we’ve started seeing in the last two years. The plants have to make some modifications so they can feed it correctly, but that’s helping to consume a lot more tires.

Are there other emerging end markets developing for recovered tire material?

The real future we’re seeing in tire recycling is thermoplastics, where you mix in a percentage of rubber with your plastic.

This acts as a filler to reduce the costs of the plastics. At the same time, it gives the product valuable traits such as better elasticity, and it’s less brittle so strength goes up. It doesn’t work in every plastic, but it’s still a big market. For instance, on the new Ford F-350 trucks, all the mud flaps are thermoplastics with a percentage of rubber.

What is the relative breakdown of plastic to rubber in a product like that?

It depends on the product you’re making. There are applications where they’ll go up to 70 percent rubber and 30 percent plastic. Those are new markets. Over the next 10 years, that’s where the explosive growth is going to be.

And so what does all that mean for processing? What is required to open up those markets?

To be able to do these thermoplastics, you’ve got to be able to shred the tire down and remove the steel, remove the fibers and then grind it down to a powder finer than 20 mesh. Typically the target range is 30 to 40 mesh, but it can go as high as 80 mesh.

You said the material needs to be ground down very finely. Can you compare the fineness to something a layman might be familiar with?

It’s like a really fine sand. Not quite a flour but a fine sand.

In talking about thermoplastic, what do the economics look like?

The injection molders that are doing the thermoplastics would buy the processed rubber as a raw material. They’ll buy that anywhere from 20 to 30 cents a pound depending on the application. For them it’s a total win because they’re reducing some of the materials they use that are costing them 50 cents, 60 cents, sometimes a dollar a pound for similar attributes.

Are significant tonnages of recovered tire material moving into that market?

This is new. It’s over the next five years something that will grow to significant volumes. Today it’s a smaller volume in the industry.

What other market possibilities are emerging?

We have clients producing blocks for mounting solar panels on roofs. The product doesn’t deteriorate, it helps with vibration and it’s affordable. The same idea can be used for mounts for heating and air conditioning units on roofs. A lot of these things are just little pieces that support other industries.

Another big one you’re seeing is sound insulation and underlayment in multi-story buildings. No one likes to hear an upstairs neighbor having a party. Companies are making underlayment that goes under your wood floor or tile, and it serves as a real good sound barrier. The benefit in addition to that sound barrier is it’s one of the highest LEED credits you can get. It’s 100 percent recycled material, which is a big deal for big contractors nowadays.

The issue of stockpiling really helped promote tire recycling in the U.S. in recent decades. Where does that issue stand, both in this country and around the world?

Here in the U.S. market, tire recycling programs are in place, and there are processors in just about every state. Stockpiles have been reduced substantially. For our company, for instance, in the U.S. we are selling more downstream grinding equipment to take material down to a smaller size than TDF.

But in developing markets, we’re seeing more of an environmental focus. The Zika virus created a lot of momentum in getting rid of tire piles because they are a health disaster. In some places, though, there is no system in place for collecting tires. So recycling interests have got to go in and figure out how they can get the tire collection system in place so they have tires to process. They also have to figure out how to get government on board and to get people to understand you’ve got to pay to get rid of this material just like any other garbage.

The biggest way municipalities can help the tire recycling sector is supporting and providing grants to groups that want to create new products with recycled rubber.

Moving the focus back to the U.S., what challenges do you see in continuing to develop the tire recycling market?

There’s not a lot of material oversight in tire recycling as far as giving your crumb a certain grade or it meeting a certain standard or spec. Groups have come in and tried to do that, but they’ve all been outside groups. They’ll print a spec, but it doesn’t seem to meet what is actually needed or it’s impossible to meet. For example, the International Play Equipment Manufacturers Association (IPEMA) came in for playground mulch and they put in a spec that said you couldn’t have any steel in the material even if it is encapsulated. That’s virtually impossible to do unless you reduce it to a smaller size. ASTM and IPEMA are working to develop better specs, but this will take some time.

Do you think some level of spec development is needed?

Yeah, I think it would be really helpful, but it has a lot of challenges. It’s not like it’s material that gets used for a few different things. Just in thermoplastics you’ll have one person that says it has to be this size and it can’t be processed above this temperature. Then you’ll have someone else who says it needs to be a little smaller, and it’s actually OK if it’s processed above that temperature. So you just have so many variables.

How can municipalities approach tire recycling to help move the sector forward?

The biggest way is supporting and providing grants to groups and companies that want to create new products with recycled rubber. There are a lot of processors out there, and though some areas could still use more processors, at this point the majority of tires are being handled by a processor in the U.S. Where the challenges are is there is not enough promotion and support to develop downstream markets. There are processors being forced to shred material and throw it in a landfill, wasting a valuable resource.

Cities and municipalities can be supporting groups that manufacture safety and traffic products that are then used by the city. There are a lot of products – for instance, rubber-modified asphalt or safety and traffic products that go through thermo- or compression molding – that go back to benefit municipalities. So there are lot of ways where local government could promote market development and it where they would actually get the benefit.

Dan Leif is the managing editor of Resource Recycling and can be contacted at [email protected].

TweetShare
Dan Leif

Dan Leif

Dan Leif is the managing editor at Resource Recycling, Inc., which publishes Resource Recycling, Plastics Recycling Update and E-Scrap News. He has been with the company since 2013 and has edited different trade publications since 2006. He can be contacted at [email protected].

Related Posts

ReElement, Mitsubishi partner on rare earth supply chains

byScott Snowden
March 31, 2026

ReElement and Mitsubishi Materials form a US-Japan partnership to expand rare earth refining, targeting supply chain gaps with recycling, feedstock...

Paper giant closes Texas containerboard mill

International Paper plans $225m Mississippi plant

byScott Snowden
March 31, 2026

International Paper plans a $225m box plant in Mississippi to replace an aging facility, with reported capacity of 1.8 billion...

Flexibles players push for collaboration, balance

Flexibles players push for collaboration, balance

byAntoinette Smith
March 31, 2026

Charter Next Generation and flexible packaging associations are making the case for regulations that reflect recycling realities, and balance performance...

UNIQLO expands textile recycling effort to LA, Dallas

byScott Snowden
March 31, 2026

UNIQLO, WM and Piece of Cake expanded a clothing collection program to Los Angeles and Dallas, building on a New...

Women in Circularity: Lisa Puckett

Women in Circularity: Lisa Puckett

byMaryEllen Etienne
March 30, 2026

In this series, we spotlight women moving us toward a circular economy. Today, we meet Lisa Puckett of BayArea Compliance.

Circularity push meets internal behavior hurdles

byScott Snowden
March 30, 2026

At PRC, former Jabil executive Cassie Gruber argued circular economy efforts often stall on internal habits and culture, as she...

Load More
Next Post

Speaking their language

More Posts

Quebec PRO reflects on first year of packaging EPR

March 30, 2026
Envela reports stronger Q3 ITAD revenues

Top 5 reasons for the rise of US e-scrap recycling

March 23, 2026
Unilever shifting focus to flexibles targets

Unilever shifting focus to flexibles targets

March 23, 2026

AMP raises $91 million to push AMP ONE ahead

December 10, 2024
#ESC2025 Speaker Spotlight: Matthew Young

From bootstrap to boom: EVR poised for growth after capital injection

March 26, 2026
L-R: Koichiro Nishimura, CEO of ERI Japan and Manager, ITOCHU; John Shegerian, Chairman & CEO of ERI; and Daisuke Inoue, Deputy General Manager, ITOCHU, celebrate the announcement of ERI Japan.

ERI enters Japan through joint venture with Itochu

March 24, 2026
Auto Draft

Ball Corp. US recycled aluminum content drops

March 26, 2026
Groups identify recovered plastics users in the Northeast

Bale pricing for recycled plastics diverges

March 17, 2026
Mexican Coke bottler to invest $1bn in ops this year

Mexican Coke bottler to invest $1bn in ops this year

March 25, 2026
E-commerce packaging market set for steady global growth

E-commerce packaging market set for steady global growth

March 26, 2026
Load More

About & Publications

About Us

Staff

Archive

Magazine

Work With Us

Advertise
Jobs
Contact
Terms and Privacy

Newsletter

Get the latest recycling news and analysis delivered to your inbox every week. Stay ahead on industry trends, policy updates, and insights from programs, processors, and innovators.

Subscribe

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • The Latest
  • Analysis
  • Recycling
  • E-Scrap
  • Plastics
  • Policy Now
  • Conferences
    • E-Scrap Conference
    • Plastics Recycling Conference
    • Resource Recycling Conference
    • Textiles Recovery Summit
  • Magazine
  • About Us
  • Advertise
  • Archive
  • Jobs
  • Staff
Subscribe
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.