Resource Recycling
  • The Latest
  • Analysis
    • All
    • Certification Scorecard
    • Industry Announcements
    • Opinion

    Southeast grows into US’ critical mineral hub

    Sundry Photography / Shutterstock

    Iron Mountain adds ViaTeK Solutions to ITAD business

    ABTC gets black mass export exemption

    ABTC gets black mass export exemption

    smart glasses

    ITAD’s big wearables challenge

    Partnership ups quality control on device-sales platform

    Certification scorecard — week of Oct. 5

    Industry announcements for January 2026

    Industry announcements for October 2026

  • Conferences
    • Resource Recycling Conference
    • Plastics Recycling Conference
    • E-Scrap: The Longevity Conference
    • Textiles Recovery Summit
  • Publications
    • E-Scrap News
    • Plastics Recycling Update
    • Policy Now
    • Resource Recycling
    • Other Topics
      • All Topics
      • Brand Owners
      • Critical Minerals
      • Glass
      • Grant Watch / RFPs
      • Markets
      • Organics
      • Packaging
      • Research
      • Technology
      • Textiles
Subscribe
No Result
View All Result
Resource Recycling
  • The Latest
  • Analysis
    • All
    • Certification Scorecard
    • Industry Announcements
    • Opinion

    Southeast grows into US’ critical mineral hub

    Sundry Photography / Shutterstock

    Iron Mountain adds ViaTeK Solutions to ITAD business

    ABTC gets black mass export exemption

    ABTC gets black mass export exemption

    smart glasses

    ITAD’s big wearables challenge

    Partnership ups quality control on device-sales platform

    Certification scorecard — week of Oct. 5

    Industry announcements for January 2026

    Industry announcements for October 2026

  • Conferences
    • Resource Recycling Conference
    • Plastics Recycling Conference
    • E-Scrap: The Longevity Conference
    • Textiles Recovery Summit
  • Publications
    • E-Scrap News
    • Plastics Recycling Update
    • Policy Now
    • Resource Recycling
    • Other Topics
      • All Topics
      • Brand Owners
      • Critical Minerals
      • Glass
      • Grant Watch / RFPs
      • Markets
      • Organics
      • Packaging
      • Research
      • Technology
      • Textiles
Subscribe
No Result
View All Result
Resource Recycling
No Result
View All Result
Home Plastics

GM exec discusses automaker’s aims for recycled plastic

Bobby ElliottbyBobby Elliott
April 29, 2016
in Plastics
GM exec discusses automaker’s aims for recycled plastic

After years of testing, car giant GM has begun recycling water bottles into a variety of products.

In an interview, John Bradburn, GM’s global manager of waste reduction, said the company explored incorporating rPET into car components for five years “in order to get it right.”

“There’s a lot of testing as you can imagine, a lot of quality issues that we had to work through and make sure we’re meeting the requirements,” he said.

The company is now working with a long list of partners to collect, bale, process and convert PET bottles into products. Partners on the project include Clean Tech Inc. and Hamtramck Recycling, both of Michigan, and North Carolina-based Unifi, Inc.

Bottles are used to create fabric insulation to cover the engine of the Chevrolet Equinox and to create air filtration components. Bottles are also used to create insulation for coats distributed to homeless people in Detroit, with each coat using around 15 bottles.

In its first year, the project is expected to make use of more than 500,000 bottles, Bradburn said

Going forward, GM is also open to the possibility of consuming plastics recovered from auto shredder residue (ASR), Bradburn noted.

An estimated 1.75 million tons of plastics ends up in the ASR stream each year, but little recycling is occurring in that space because it has been difficult for recycling companies to find a way to pull out plastic material in a cost-effective manner.

Ettlinger

“As far as shredder residue, it’s a huge, huge opportunity but it’s also got a lot of challenges,” Bradburn said. “I think it’s one that’s going to get solved because the volume is massive. … It’s going to be solved with technology and science and I see it happening more in the future.”

Bradburn said the company buys millions of pounds of polypropylene, one resin that could conceivably be isolated from the ASR stream.

For now, the company is continuing to explore an increased use for rPET. “We’re already talking to companies and setting up meetings on other articles, other targeted materials, that are made from this,” Bradburn said.

Tags: Packaging DesignPETTechnology
TweetShare
Bobby Elliott

Bobby Elliott

Bobby Elliott worked with Resource Recycling, Inc. from 2013 to 2021.

Related Posts

smart glasses

ITAD’s big wearables challenge

byDavid Daoud
October 8, 2026

Wearable technology is a fast-growing sector, but is the asset disposition industry ready to handle it?

APR, PROs appeal to Ottawa for help

APR, PROs appeal to Ottawa for help

byAntoinette Smith
October 6, 2026

APR and Circular Materials say policy goals risk failure without government actions that acknowledge market realities.

plastic bale

Underreported sales may cost bottle bill states up to 40%

byStefanie Valentic
October 5, 2026

From Michigan's fraud cases to Hawaii's scaled-back audits, a new CRI guidebook maps where the 10 US deposit states are...

News in Brief: ALPLA heads to Vegas, Alberta EPR

News in Brief: ALPLA heads to Vegas, Alberta EPR

byAntoinette Smith
October 5, 2026

The global packager and recycler will open a new plant in spring 2027, and Alberta expands its accepted materials list...

How EPR and policy is reshaping WM’s facilities

byStefanie Valentic
October 5, 2026

WM's Ryan Nordt says e-commerce, battery fires and state EPR laws are reshaping what reaches the company's facilities, and that...

How to perform chip harvesting

How to perform chip harvesting

byDan Wang, Toyoshima Green Tech
October 1, 2026

Chip harvesting has grown from a Taiwanese factory-floor workaround into a global business, but the US is barely in the...

Load More
Next Post
Report examines hard-to-sort plastic packaging

Report examines hard-to-sort plastic packaging

2026 Buyers’ Guide

Equipment, services and technology suppliers serving the recycling industry.

Browse the Guide

More Posts

APR, PROs appeal to Ottawa for help

APR, PROs appeal to Ottawa for help

October 6, 2026

SC Johnson CEO: Recycling needs policy fix

October 5, 2026
plastic bale

Underreported sales may cost bottle bill states up to 40%

October 5, 2026
GM launches recycled EV battery line

GM launches recycled EV battery line

October 5, 2026
How to perform chip harvesting

How to perform chip harvesting

October 1, 2026
Our top stories from February 2023

ADS flexes new recycling capacity against resin spikes

October 1, 2026
Sundry Photography / Shutterstock

Iron Mountain adds ViaTeK Solutions to ITAD business

October 9, 2026
smart glasses

ITAD’s big wearables challenge

October 8, 2026

How EPR and policy is reshaping WM’s facilities

October 5, 2026
Industry announcements for January 2026

Industry announcements for October 2026

October 5, 2026
Load More

About & Publications

About Us

Staff

Archive

Magazines

Work With Us

Advertise
Jobs
Contact
Terms and Privacy

Newsletters

Get the latest recycling news and analysis delivered to your inbox every week. Stay ahead on industry trends, policy updates, and insights from programs, processors, and innovators.

Subscribe

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • The Latest
  • Analysis
  • Recycling
  • E-Scrap
  • Plastics
  • Policy Now
  • Conferences
    • E-Scrap Conference
    • Plastics Recycling Conference
    • Resource Recycling Conference
    • Textiles Recovery Summit
  • Magazines
  • About Us
  • Advertise
  • Archive
  • Jobs
  • Staff
Subscribe
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.