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Tag Archives: brand owners

Reynolds settles suit over recycling collection bags

Published: October 2, 2023
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An image of Reynolds’ Hefty Recycling bag box from a lawsuit challenging the recycling-related claims. Reynolds Consumer Products says it has since made wording changes to the packaging. | Screen copy from court filings

Reynolds Consumer Products has agreed to change advertising language and pay up to $4 million to settle one of multiple lawsuits alleging its marketing of recycling collection bags is illegal.  Continue Reading

HDPE toothpaste tube recyclability claim questioned

Published: September 25, 2023
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Truth in Advertising argues that although Colgate-Palmolive’s 100% HDPE tubes are technically recyclable, in practice they end up in landfills. | George W. Bailey/Shutterstock

The 100% HDPE toothpaste tubes used by some brands and marketed as recyclable are under fire from a consumer watchdog group, with brands denying allegations of deceptive marketing.  Continue Reading

Recycling takeaways from a trio of recent studies

Published: June 20, 2023
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Glass bottle and cullet

Two container companies saw progress on their recycled content goals. Meanwhile, consumer advocates urged San Francisco to reinstate a retailer collection obligation. | Pjhpix/Shutterstock

Crown Holdings and O-I Glass recently released sustainability reports, and a bottle deposit pilot in California racked up more expenses than deposits, according to a watchdog report. Continue Reading

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Minnesota sues Reynolds and Walmart over collection bags

Published: June 12, 2023
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Parking lot of a Walmart store on sunny day.

This latest suit marks at least the third time Reynolds has found itself in legal hot water over its Hefty recycling bags. | Anton Gvozdikov/Shutterstock

Reynolds Consumer Products faces yet another lawsuit over its recyclables collection bags, this time from Minnesota’s top legal officer. Continue Reading

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Brands make sustainability moves, but use more plastic

Published: January 9, 2023
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McDonald's drink cups and straws discarded on concrete.

WWF found that 34% of members’ plastic footprint was recycled, 9% incinerated, 43% landfilled and 15% mismanaged. | Kraft74/Shutterstock

In 2021, major brands increased their use of recycled material and cut back on “problematic plastics,” but the amount of plastic they put on the market grew by over 5%, according to the World Wildlife Fund.

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Editor’s Take: The Green Guides matter (and don’t)

Published: May 22, 2023
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More honesty in recyclability labeling could save brands the trouble of going to court – without costing them much in sales. | Ivan Alex Burchak/Shutterstock

After Keurig Green Mountain reached a class-action settlement in a case concerning the company’s K-Cup recyclability claims, the plaintiffs anticipated the brand owner would end up paying consumers $1.25 million.

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TerraCycle US reports increase recycled material sales

Published: May 8, 2023
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The multifaceted recycling company posted an increase in sales but a decrease in income, due to an increased cost of sales and higher operating expenses. | Gonzo/Shutterstock

TerraCycle US’s total sales surged last year, with a particular improvement in the sales of recycled plastics and other materials. Continue Reading

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Colorado picks brand-backed group to helm EPR

Published: May 1, 2023
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The Circular Action Alliance will coordinate producer responsibility efforts around the recovery of paper and plastic packaging in Colorado. | Konektus Photo/Shutterstock

In a big step toward implementing one of the nation’s first extended producer responsibility programs for packaging, Colorado selected Circular Action Alliance as its producer responsibility organization. Continue Reading