Resource Recycling
  • The Latest
  • Analysis
    • All
    • Certification Scorecard
    • Industry Announcements
    • Opinion
    Feds to develop repairable computer donation program

    The whitebox blind spot in PC recycling

    Analysis: circular design still elusive in laptops

    PC shipments grew in Q1, but questions remain

    The independent ITAD at a crossroads

    The independent ITAD at a crossroads

    Certification Scorecard — Week of April 20, 2026

    Apple Watch on product box.

    Wearables are coming and ITAD isn’t ready

    Certification Scorecard — Week of April 13, 2026

    EV Battery Pack - Sergii Chernov-Shutterstock

    Redwood, Rivian deal fuels US infrastructure plans

    Bloom ESG and e-Stewards roll out critical metals metric

    Colorado regulators suggest mid-range EPR scenario

    Why collaboration on plastic waste still matters

  • Conferences
  • Publications

    Other Topics

    Textiles
    Organics
    Packaging
    Glass
    Brand Owners

    Metals
    Technology
    Research
    Markets
    Grant Watch

    All Topics

Subscribe
No Result
View All Result
Resource Recycling
  • The Latest
  • Analysis
    • All
    • Certification Scorecard
    • Industry Announcements
    • Opinion
    Feds to develop repairable computer donation program

    The whitebox blind spot in PC recycling

    Analysis: circular design still elusive in laptops

    PC shipments grew in Q1, but questions remain

    The independent ITAD at a crossroads

    The independent ITAD at a crossroads

    Certification Scorecard — Week of April 20, 2026

    Apple Watch on product box.

    Wearables are coming and ITAD isn’t ready

    Certification Scorecard — Week of April 13, 2026

    EV Battery Pack - Sergii Chernov-Shutterstock

    Redwood, Rivian deal fuels US infrastructure plans

    Bloom ESG and e-Stewards roll out critical metals metric

    Colorado regulators suggest mid-range EPR scenario

    Why collaboration on plastic waste still matters

  • Conferences
  • Publications

    Other Topics

    Textiles
    Organics
    Packaging
    Glass
    Brand Owners

    Metals
    Technology
    Research
    Markets
    Grant Watch

    All Topics

Subscribe
No Result
View All Result
Resource Recycling
No Result
View All Result
Home Plastics

Brand owners commit to increase recycled resin usage

byJared Paben
March 20, 2019
in Plastics
Brand owners commit to increase recycled resin usage

Consumer packaged goods companies, retailers and packaging producers pledged to buy 5 million metric tons of recycled plastic by 2025, according to an Ellen MacArthur Foundation report.

The recently released document describes the combined pledge as “the biggest ever commitment to using recycled plastics for plastic packaging.”

“This provides a clear demand signal for increased investment in high-quality recycling, which will help keep plastics in the economy and out of the ocean,” according to the report.

Published March 13, the “New Plastics Economy Global Commitment” report details pledges by some of the world’s largest companies to reduce plastic waste, boost recycling and prevent pollution. It’s part of the Ellen MacArthur Foundation’s New Plastics Economy initiative, which is run in collaboration with United Nations Environment.

Last October, nearly 300 organizations, including global brand owners, signed the New Plastics Economy Global Commitment. By signing on, they pledged to eliminate problematic and unnecessary plastic packaging; ensure 100 percent of plastic packaging can be reused, recycled or composted; and boost their use of recycled plastics. They also signed on to publicly disclose their progress toward the targets. Over 350 organizations have joined the global commitment.

The spring 2019 report shows that consumer goods companies and retailers are aiming to increase recycled content in their packaging to an average of 25 percent by 2025, up from an estimated global average of 2 percent.

It also reveals some previously unknown data points specific to individual companies, such as how much plastic packaging they put on the market each year. Of the 35 companies disclosing their plastic usage, one of the largest, The Coca-Cola Co., disclosed for the first time that it produces about 3 million metric tons per year.

“This group has a combined 8 million tonnes of annual plastic packaging use, and includes major consumer packaged goods companies and retailers such as Carrefour, Colgate-Palmolive, Danone, MARS, Nestlé, SC Johnson, The Coca-Cola Company and Unilever,” according to the report. “Many of these companies are publishing this information for the first time. This is an important step forward to create transparency. We applaud the companies that are publishing this data, and encourage all other companies that make and use plastics to follow their lead.”

Photo credit: Kwangmoozaa/Shutterstock
 

Tags: Brand Owners
TweetShare
Jared Paben

Jared Paben

Related Posts

AT&T, Compudopt expand e-recycling program

AT&T, Compudopt expand e-recycling program

byAntoinette Smith
April 23, 2026

The communications giant will have more than 200 retail collection points, and the Texas nonprofit will process and distribute old...

CPG Henkel raises PCR targets for 2030

byAntoinette Smith
April 16, 2026

Despite falling slightly short of 2025 goals, the Germany-based consumer brand aims to increase the share of recycled plastic in...

UNIQLO expands textile recycling effort to LA, Dallas

byScott Snowden
March 31, 2026

UNIQLO, WM and Piece of Cake expanded a clothing collection program to Los Angeles and Dallas, building on a New...

Unilever shifting focus to flexibles targets

Unilever shifting focus to flexibles targets

byAntoinette Smith
March 23, 2026

The global brand hit its target of 25% PCR use in packaging last year, but will increase work on substituting...

PP cups now ‘widely recyclable’ with increased acceptance

byAntoinette Smith
February 3, 2026

With more than 60% of US households having access to curbside recycling collection for PP to-go drink cups, the How2Recycle...

US Plastics Pact releases progress report

byAntoinette Smith
January 13, 2026

The group reported progress on five-year goals by signatories representing the entire plastics value chain, but pointed out systemic challenges...

Load More
Next Post
Investment company acquires Midwest RPET reclaimer

Investment company acquires Midwest RPET reclaimer

More Posts

Birch Plastics gets FDA green-light for post-industrial PP

LyondellBasell upgrade to PreZero assets on hold

April 23, 2026
The independent ITAD at a crossroads

The independent ITAD at a crossroads

April 22, 2026
Towfiqu ahamed barbhuiya

Before the Bin: Breaking down food date labeling

April 20, 2026
Industry group: Help us find the plastic bale volumes we need

PET bales sink further as other grades firm 

April 15, 2026
EPR fees are a market signal. Here’s what they’re telling you.

Oregon DEQ flags 250 producers for RMA noncompliance

April 21, 2026

Google pilots reuse kits to extend device life

April 21, 2026
EPR fees are a market signal. Here’s what they’re telling you.

EPR fees are a market signal. Here’s what they’re telling you.

April 10, 2026
Battery recycler Ascend Elements files for bankruptcy

Battery recycler Ascend Elements files for bankruptcy

April 13, 2026
Data erasure firm expands wearable device capabilities

Apple hits 30% recycled content, debuts new recovery tech

April 17, 2026

NERC launches hub to promote PCR demand 

April 15, 2026
Load More

About & Publications

About Us

Staff

Archive

Magazine

Work With Us

Advertise
Jobs
Contact
Terms and Privacy

Newsletter

Get the latest recycling news and analysis delivered to your inbox every week. Stay ahead on industry trends, policy updates, and insights from programs, processors, and innovators.

Subscribe

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • The Latest
  • Analysis
  • Recycling
  • E-Scrap
  • Plastics
  • Policy Now
  • Conferences
    • E-Scrap Conference
    • Plastics Recycling Conference
    • Resource Recycling Conference
    • Textiles Recovery Summit
  • Magazine
  • About Us
  • Advertise
  • Archive
  • Jobs
  • Staff
Subscribe
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.