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Home E-Scrap

Survey shows consumer data protection attitudes

byJared Paben
December 20, 2018
in E-Scrap
Person completing an online survey on a tablet.

The PMMI found more manufacturers are being impacted by obsolescence, creating gaps in the value chain as players look to fill the holes. | Andrey Popov, Shutterstock

According to the results of a recent poll, 18 percent of consumers would do nothing if they found personal data on a used device they purchased. A quarter say they’d contact authorities.

Those were a couple of takeaways from a survey conducted by mobile device diagnostics provider Asset Science. The La Jolla, Calif.-headquartered company works with OEMs, wireless carriers, buyback and insurance appraisers, and reverse logistics factories.

According to the online survey, which asked respondents what they would do if they found personal data from a previous owner on a device they bought:

  • 26 percent would request a replacement device from the vendor.
  • 25 percent would advise a regulator or ombudsman there had been a data protection breach.
  • 18 percent said they’d do nothing because it wouldn’t bother them.
  • 14 percent said they’d return the device to the vendor and request a refund.
  • 12 percent said they’d keep the device but avoid the vendor in the future.
  • 5 percent said they’d request compensation from the vendor.

Results of the survey, which was conducted in August, were included in an Asset Science white paper titled “Getting to Grips with Data Erasure: A Beginner’s Guide.”  The paper discusses the need for data erasure, Europe’s General Data Protection Regulation (GDPR), how erasure is performed, deletion versus erasure, and keys to choosing a supplier.

Photo credit: Andrey_Popov/Shutterstock
 

Tags: Data Security
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Jared Paben

Jared Paben

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