PC shipments continue slide in Q3

PC shipments continue slide in Q3

By Bobby Elliott, E-Scrap News

Oct. 14, 2013

PC shipments continued their disappointing slide in 2013 as two third quarter reports released last week confirmed industry expectations for a tough year.

According to the International Data Corporation (IDC), PC shipments totaled 81.6 million units during Q3, falling 7.6 percent year-over-year (YOY). While better than initial expectations, the global PC market was hampered by stiff competition from lower-priced tablets and smartphones and lower demand in emerging markets.

Data released by market research firm Gartner painted a similar portrait of Q3 performance. According to Gartner estimates, 80.3 million PCs were shipped during Q3, with sales contracting at a YOY rate of 8.6 percent.

While weak performance in emerging markets continued to present formidable growth challenges for PC shipments, the U.S. market did indicate modest signs of stabilization. IDC figures showed Q3 shipments down 0.2 percent YOY in the U.S., but IDC Senior Research Analyst Rajani Singh stressed that the U.S. performed relatively well. "The United States outperformed many other regions as growth stabilized just under 0 percent. Continuing upgrades from Windows XP boosted shipments, particularly in the commercial desktop segment, while retail acceptance of new and emerging product categories, such as Chromebooks and Ultraslims, helped the portables segment," Singh stated in the report.

Stopping short of enthusiastic praise, Singh added: "Nevertheless, the broad picture of the U.S. market has not changed much, with hopes for a small increase in the fourth quarter followed by a challenging 2014."

Sales in the U.S. by Lenovo, which saw 25.8 percent growth YOY, helped maintain the company's reign as the top PC manufacturer in the world, according to IDC data. With 17.3 percent market share, Lenovo outperformed HP, which settled into the number two position (17.1 percent of the global market share). Lenovo and HP were joined by Dell as the only top vendors to post worldwide YOY growth, while Acer and Asus contracted during Q3, according to data from both IDC and Gartner.

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