Earth Day serves as plastics recycling platform

Earth Day serves as plastics recycling platform

By Editorial Staff, Plastics Recycling Update

April 17, 2014

Plenty of recycling companies and organizations are using April 22 as a center point for advocacy campaigns. Here are a few that touch on plastics.

Continuing a tradition first begun in 1991, Berry Plastics will be taking local elementary school students on Earth Day tours of company facilities "where the children see the process of turning new and recycled plastic into a usable product." The tours are also supported by yearly visits starting in February to local schools by Berry employees.

Noting that "Earth Day long ago outgrew its April 22 place in the calendar year," CalRecycle, the governmental body in charge of waste and recycling for the state of California, has put together a vast array of events taking place throughout the month and into May. Check out the list here.

Keep America Beautiful and the Ad Council are using Earth Day to launch the Spanish-language version of their "I Want to Be Recycled" advocacy campaign. The effort uses infographics to show the journey taken by five different consumer items, including a plastic shampoo bottle, as they move from recycling bin to new product.

PBS will premiere "A Fierce Green Fire" on April 22 at 9 p.m. Eastern. The documentary tracks modern environmentalism, which the film depicts as "one of the largest movements of the 20th century and one of the keys to the 21st." Directed by Oscar-nominee Mark Kitchell, the documentary explores a variety of topics, including waste reduction and conservation.

Trex, a company that manufactures decking from reclaimed plastic and wood, is using Earth Day as a platform to remind consumers that many types of household plastic film can be recycled.

Grocery chain Wegmans will be offering shoppers free reusable bags when they turn in their single-use plastic bags at stores on April 26, between 11 a.m. and 3 p.m. Eastern. Last year the effort led to 177,000 pounds of plastic bags turned in, a mark Wegmans intends to break this year.

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