Call2Recycle outlines yearly growth

Call2Recycle outlines yearly growth

By Editorial Staff, Resource Recycling

Call2Recycle, Inc. collected over 10 million pounds of batteries in 2012, according to the battery stewardship organization's annual report.

The collection volume for the organization was up 16 percent versus the previous year and marked the third consecutive year of growth for Call2Recycle. One million pounds of the total were collected in Canada, thanks in part to Call2Recycle's selection by Quebec to handle all battery stewardship in the province. California also collected over 1 million pounds of batteries, growing 11 percent year-over-year.

Revenue increased to $15.4 million for the organization in 2012 — up from $14.9 million in 2011. Combined expenses rose from $13.8 million to $16.1 million in 2012. Interestingly enough, despite consumer education and outreach being identified as a key factor in the success of the program, spending on public education actually fell in 2012, from $2.54 million to $2.36 million.

"Our progress in 2012 sets the stage for an exciting future," said CEO and president Carl Smith in the annual report. "We intend to play a major role in educating consumers and shaping recycling policies and practices for the next generation. We fully expect to apply our expertise to areas beyond rechargeable battery collections."

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