Coca-Cola has teamed up with the musical act, the Black-Eyed Peas' will.i.am to promote its EKOCYCLE brand of clothing, made from between 25-50 percent recycled PET. The beverage giant has committed $1 million over the next five years, as well as partnered with the National Basketball Association, Adidas, New Era and Beats by Dre, to promote the product.
In other Coke news, Coca-Cola Foundation will pay the cost of 50,000 blue recycling carts for Chicago homes in exchange for the carts displaying images of Coca-Cola products. The $2.59 million grant will provide 25,000 homes with recycling carts by the end of this year will provide an additional 25,000 replacement carts as needed over the next five years.
China's bioplastics industry is highly underdeveloped, according to Bruno Rudnik, managing owner of Germany-based SusTech Consult, speaking at the recent Renewable Plastics conference in Amsterdam. According to European Plastics News, an overwhelming 95 percent of Chinese firms surveyed by SusTech reported that bioplastics were less desirable than recycling, with 38 percent attributing this to higher material prices.
Moore Recycling Associates, with Re-TRAC Connect, has released a survey to "provide feedback on plastic recycling terminology for both public education and commodity tracking." Surveys for the Plastics Terminology Initiative must be completed by May 3. Click here for more information.
The China Scrap Plastics Association is conducting a survey of U.S. processors in advance of the 2013 ChinaReplas conference. The survey can be found here.